Universalsalons.com is honored to have 38 models featured in the newest issues of the largest black hair magazines in the United States today. With 9 black hairstyles in the February 2015 issue of Sophisticates Black Hair Styles and Care guide, 6 hairstyles in the January February 2015 Hype Hair Magazine, and a whopping 23 black hairstyles in the new March April 2015 issue of Sophisticates Black Hair Styles and Care Guide, we at universalsalons.com are continuing to cement our reputation as one of the greatest marketing tools for the hair salon and cosmetology industry.
Savvy salon owners have known for years that getting your work published in national magazines is one of the greatest marketing tools available to the cosmetology industry. Each of the magazines featured in this article have a viewership in the hundreds of thousands and the size of this reach can generate dozens of new customers for each cosmetologist featured. Having your hair styles published in national publications afford cosmetologist the ability to work smarter and not harder, by giving them a larger clientele base and greater name recognition.
International hair photographer Chip Foust has been shooting black hairstyles for the publishing industry for over 20 years. “There is really no other marketing tool that can compare to getting your work published nationally” Foust says. You can increase the public’s awareness of your brand over 10 fold. “This is important because the more people who know of you and respect your work, the greater choices you have a client selection” Foust continues. For instance, if you wanted to focus on hair cutting and you wanted hair cutting to be the field that you specialized in, in order for you to do this you would need a clientele base strong enough to support your business, yet specialized enough to focus mainly on hair cutting. Getting published nationally takes care of both of these for you. When each magazine is seen by up to a million people a month, a larger base of potential customers who like what you do already, are drawn to you. In other words, you don’t have to be a jack of all trades. You can focus on those areas that give you the greatest pleasure and use national publications to entice a clientele base that appreciates those same areas to become customers.
Also, when a customer comes to you because of the quality of your work, they are not as concerned about price. As Chip Foust always says, “No one deals with the second best as long as the best is available”. This simply means that the customer will always gravitate to the product or service that they feel is superior over the other. Now, let me ask you which is better McDonalds or Burger King? The answer really depends on the customer. Some will say McDonalds others will say Burger King. Getting your work published nationally gives you the ability to showcase your talents to the world and then let those users that consider you to be the best at what you do patronize your product or service. Getting your work published has other benefits as well. Let’s say that you spend most of your day as a cosmetologist doing a set of particular services. You love the services, your clients love receiving these services and you are able to earn a healthy living and generate a substantial income based on those services. Now let’s say you acquire new services outside of the ones you already use in your daily routine. Getting your work published nationally introduces those new services to your existing clientele as well as a potential base of new ones.
We at UniversalSalons.com are honored to showcase these talented hair salons and cosmetologists featured in the magazines below.
Sophisticate’s Black Hair Styles and Care Guide February 2015
Featuring Nene Leakes, best known as a cast member of the real Housewives of Atlanta, UniversalSalons.Com is honored to have 9 hairstyles featured in this issue.
Pensacola Florida cosmetologist Antoinette Floyd from All Power Barber & Beauty created this elegant long hairstyle. If you would like more information on this hairstyle or to make an appointment, give Antoinette a call at (850) 607-6583.
Continue to the next hairstyle…
Water Wave, Long Hairstyle with Color and Curls from Deirdre Clay
One of the many hairstyles in these publications featuring the artwork from Wave Links Hair Studio Inc. in Fayetteville NC. This particular long, curly hairstyle has everything including hair color. Give the ladies at Wave Links a call at (910) 864-8777.
Long, Curly Hair Extensions from Shamekia Dunn
Shamekia Dunn is one of the top up and coming young cosmetology students at Kenneth Shuler School of Cosmetology in Spartanburg, SC. If this hairstyle fits your needs, give shamekia a call at (864) 587-6000.
“Inferno” Red Short Black Mohawk Hairstyle from Alvienia Middleton
This fun and flirty mohawk was created by Laurel, MD cosmetologist Alvienia Middleton from Blue Velvet Hair Studio. If you find the hair color, the haircut or the style itself pleasing, give Alvienia a call at (443) 744-5860.
Braided Mohawk Hairstyle from Shanekeya Culp
This is another example of the fine cosmetology work being taught at Kenneth Shuler’s School of Cosmetology in Rock Hill, SC. Shanekeya Culp created this mohawk with braids and hair color. If your in a fun and flashy mood, give her a call at (803) 328-5166.
Bob Hairstyle with Highlights from Cadasia Jones
Kenneth Shuler School of Cosmetology in Florence, SC student Cadasia Jones created this elegant bob hairstyle. You can reach the student and staff at Kenneth Shuler, Florence at (843) 679-3778.
Classic, Curly, Natural Hairstyle from Helania Fort
Bond Bombshell Medium Bob Hairstyle from Shakia Allen
Long Hairstyle with Layers and Hair Color from Natasha Johnson
Hype Hair Jan./Feb. 2015
Featuring the star of the hit television show Empire, Taraji P. Henson, UniversalSalons.Com is honored to have 6 black hairstyles featured in this issue.
Long, Black Hairstyle with Wispy Layers from Leslie Brown
Red Streak Added to an Elegant Medium Hairstyle from Dre’ Ramseur Blanton
Long black Hairstyle with Hair color from Barbarlene Sellars
Fierce Fro Natural Hairstyle from Erma Stephens
Braids Hairstyle with Twist and a Dry Wave from Pamela Webster
Sunkissed Soft Waves in a Long Hairstyle from Erma Stephens
Sophisticate’s Black Hair Styles and Care Guide March / April 2015
With the incomparable Gabrielle Union on the cover, UniversalSalons.Com is honored to have 23 black hairstyles in this issue.
Long Curly Ringlets from Shakia Allen
Braided Ponytail with Ombre Hair Color from Natasha Johnson
Shaved Haircut with Long Curly Ringlets On One Side from Brittany Davis
This bold hairstyle goes from tapered on one side to long and flowing on the other. The look was completed by Brittany Davis from Wave Links Hair Studio in Fayetteville, NC. You can reach Brittany at (910) 864-8777.
Braided Mohawk with Twist from Shakia Allen
Natural Hairstyle with Added Hair Color from Paulette Edwards
Short Hairstyle with a Side Swept Bang from Ebony Curtis
Beautiful Bob Hairstyle with Hair color from Dre’ Ramseur Blanton
Curly Hairstyle with Hair Color from Y’Sheeka Corbin
Short Hairstyle with a Beautiful Bang and Highlights
If color is your thing, you should definitely get in touch with Deirdre Clay from Wave Links Hair Studio Inc. in Fayetteville Nc. Dee has been a national educator for many International hair products companies over the years. You can reach Dee at (910) 864-8777.
Short Hairstyle with Hair Color from Y’sheeka Corbin
This is another hairstyle from the talented team at Micah Thomas Studios in Covington, GA. Y’sheeka Corbin is an expert in many hair care fields. This short hairstyle is accentuated by a beautiful auburn color. You can contact Y’sheeka at (404) 380-8635.
Bob Hairstyle with Length on One Side from Chondra Wilson
This is another variation of the bob hairstyle. One side is left long with loose curls. This look was completed by Chondra Wilson from Diversity Hair & Nail Salon in Charlotte, NC. You can reach Chondra at (704) 919-0888.
Lady in Red, Long Ponytail Updo with Hair Color
This hairstyle is an updo with a long, flowing ponytail in the back and deep red hair color added. Katina King from Allure Hair Salon in Ft. Walton Beach, FL created this look. You can reach Katina at the salon or call (850) 461-9316.
Stunning Short and Chic Black Hairstyle from Kenyetta Ross
Kenyetta Ross ia a professional cosmetologist at Quality Hair Works in Panama City, FL. Kenyetta’s style incorporates a short, edgy haircut with tight curls and hair color. You can reach Kenyetta at (850) 784-0448.
Short Hairstyle with Tight Curls and Hair Color from Katina King
Flat Doobie Wrap Long Hairstyle from Pamela Webster
Hair color and a ziz zag part are just two techniques used to create this look. Pamela Webster from Greg’s Professional Barber and Beauty Salon in Mobile, AL is the artist responsible for this look. You can contact Pam at (251) 473-9575.
“Peacock” Short Hairstyle from Quanshanna Lewis
All it takes to achieve this hairstyle is an awesome haircut and a little gel. Quanshanna Lewis from Q Hair Elements in Brandon, FL created this trendy haircut. Give Quanshanna a call at (813) 508-1319.
Spunky Short Haircut from Terresa Murray
Long Black Hairstyle with Soft Curls from Peggy Glover
Long Side Swept Hairstyle from Stephanie Turner
Long Black Hairstyle with Extensions from Peggy Glover
Natural “Foxy Fro” Hairstyle with Hair Extensions from Antoinette Floyd
Short Faux Hawk with a Funky Bang from Che Peterson
Long Hair Extensions with a Side Braid from Peggy Glover